ShareThisAmazon Widgets on BringIt
Completed
1 |
Add an Amazon "Search" widget and "Omakase" (related products) widget to BringIt signup sheets to generate revenue. |
2 |
If the widgets serve up relevant content, and users click through to purchase from Amazon |
3 |
If the revenue seems worthwhile (the Affiliate program is only 4%) so it might not amount to much. If the revenue isn't worthwhile we will try sponsorship next. |
4 |
Test the widgets without spending a lot of time or money on design or implementation. Be okay if it doesn't generate money (we won't know until we try, so start small and learn). |
Comments & Observations
Liza Cunningham Widgets went live today but the Amazon content so far is very generic (not specific to the sheet content). Will watch to see if anyone clicks-through, or if the content improves in the coming days.
Jul 02, 2009
Liza Cunningham 41 Impressions on Day 1 no click-thrus/purchases. But it was a slow traffic day overall.
Jul 03, 2009
Liza Cunningham Day 2. 28 impressions and 1 click but no purchases.
Jul 04, 2009
Liza Cunningham Day 3: 10 impressions. 4 clicks, 0 purchases. Site traffic still low (holiday weekend)
Jul 06, 2009
Liza Cunningham July 6th (Day 4). 30 Impressions, 0 clicks, 0 purchases. But site traffic was low.
Jul 07, 2009
Liza Cunningham July 7th (Day 4) 28 impressions, 0 clicks, 0 purchases. Site traffic was low.
Jul 09, 2009
Liza Cunningham Day 5. Ads are still very generic. I need to figure out a way to fix this with Amazon so the widgets better read the page content.
Jul 11, 2009
Liza Cunningham We might need to adjust the server side code so Amazon can serve up relevant ads (since the site is password protected)
Jul 11, 2009
Liza Cunningham Notes from Amazon Help:
You do not allow our system to crawl / spider the sites
You must allow our spider (Mozilla/5.0 (compatible; >> AMZNKAssocBot/4.0)) to crawl your website. The crawl is needed in order to identify the content of your website and provide matching products. If you do not allow our spider to crawl your website(s) we will display selected products from our product lines in the Omakase Links.
Password protected pages
If your pages are password protected, then Omakase Links will be unable to access the page content necessary for optimizing ads for the page unless you make specific provision for the Amazon robot. The Amazon user agent (robot) is called: AMZNKAssocBot/4.0 and you'll need to adjust your server-side settings to allow it through, or to serve it suitable content.
Jul 11, 2009
Liza Cunningham The search widget is showing better results. But not the Omakase/related products
Jul 12, 2009
Liza Cunningham The content is generic resulting in views but not clicks or purchases. I need to fix the code on the server.
Jul 23, 2009
Matthew Cornell What's te story, morning glory?
Jul 26, 2009
Liza Cunningham Haven't seen revenue on Amazon Widgets. It could be the ads aren't showing relevant content. So I need to add some code to our servers to fix the widgets and then start a new test.
Jul 27, 2009
Matthew Cornell Great experiment. Congrats!
Jul 27, 2009