use Google Alerts for "experiment" to promote TTL and Edison

1

What will you do?

I'll set up a Google Alert for "experiment", "experiments", and "trial and error"; check it daily for promising opportunities to promote our work.

2

How will you test your idea and measure success?

I'll try it for a month, commenting when appropriate, and see if I get any responses at all.

3

How will you know you are done?

I'll give it a month.

4

How will you enjoy the journey?

o practice honing our message
o thinking about ways to apply TTL to other realms
o read enjoyable stories and perspectives
o enjoy tracking it here
o be surprised if anyone allows my comments to get past moderation

Created May 25, 2010 | Category Work
Tags ttl, edison, marketing, search, alerts, community, link love, networking

Comments & Observations

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Matthew Cornell Posted to: Kirk Cheyfitz: Is Jim Fallows Crazy for Google...Or Just Crazy? (http://www.huffingtonpost.com/kirk-cheyfitz/is-jim-fallows-crazy-for_b_588365.html). Bonus: I got to see how they use Facebook Connect (one of our 1.2 features).

May 25, 2010

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Matthew Cornell A few days ago I did: Tell Your Gut to Please Shut Up (http://blogs.hbr.org/schrage/2010/05/your-gut-is-overrated-really.html). Didn't get accepted, apparently.

May 25, 2010

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Matthew Cornell Just did: 5 low-risk, high-reward experiments for IT | Developer World - InfoWorld
http://www.infoworld.com/d/developer-world/5-low-risk-high-reward-experiments-it-454?page=0,0
Registering was a bit of a pain.

May 25, 2010

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Matthew Cornell Finishing the experiment. Too random. To do this properly I'd need to focus on a few influential people, such as bloggers for Scientific American, say.

May 30, 2010

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Matthew Cornell I restarted this for two reasons. First, to collect good fodder for blogging ("look what people are experimenting with on the web"), and to see how people are using the word "experiment" in the news.

Nov 10, 2010

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Matthew Cornell OK, I'm turning this into a blog experiment, which I'm excited about: New blog series: They did WHAT? Experiments and Ideas from the World Wide Lab - The Experiment-Driven Life Blog - http://www.matthewcornell.org/blog/2010/11/27/new-blog-series-they-did-what-experiments-and-ideas-from-the.html . I'm hoping it's a way for me to:

o have a straightforward topic to post about regularly
o keep people interested in TTL
o make myself "the guy" when it comes to self-experimentation
o learn from what people are trying in the world
o attract new readers

Question: How to measure results? I'm not clear about my goals right now, which indicate a poor experiment. Gut is all...

Nov 27, 2010

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Matthew Cornell I continue to post experiment link-dumps every week or two. The problem is I have no good way as yet to measure the success, mainly because I haven't defined what I'm ultimately trying to achieve. Generally I want:

o to have the word "experiment" on the web go to me
o to create a little incoming link activity
o to give some link love (outgoing links) to generate interest in Edison
o to give me stimulating content that's relatively easy to write
o to give me an excuse to learn about how "experiment" is used in news and on the web
o "" to read about interesting stuff people are doing, which is fodder for my book and Think, Try, Learn philosophy

While it's not based on data, I'll continue with the exercise. Maybe it's not an experiment anymore. Your thoughts are welcome!

Dec 26, 2010

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Matthew Cornell Still not sure about the value. What does that mean for the experiment?

Jan 31, 2011

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Matthew Cornell

  • Member Since
  • 07/02/09
  • About Lover of experimentation and leader of Think, Try, Learn, the scientific method for discovering happiness. Creator of Edison, the Think, Try, Learn experimenter's workbook. http://edison.thinktrylearn.com/ http://www.thinktrylearn.com/ http://www.matthewcornell.org/
  • Web http://www.matthewcornell.org/
  • Experiments 98
  • Observations 1262